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Search Engine Optimization Advice for Bloggers

Posted at — Aug 8, 2016

Getting organic visitors to a blog is not the toughest task in the world. However, I would be a liar if I were to say that it is easy.

Receiving passive traffic will take hard work, but it is work that can be done.

Search Engine Optimization Advice for BloggersIn this post, I will show you how to create content that is sure to attract a trickle of organic search engine traffic that easily adds up to take your blog to a sustainable income level. Getting regular consistent traffic is essential if your goal is to blog for a living

The money you can make from your website depends on the traffic you can attract.

This post shows you how to improve search engine optimization by going after long tail keywords with low competition, while still ending up with posts that makes sense.

Keyword selection

What do you do when you have a post idea?

For most persons, it is a case of rolling out the notepad and typing away.

Well, too bad.

When you start working on your post before you have an idea which keywords you are targeting, you risk ending up with a post that has keywords that stick out like an afterthought.

Build your content around selected keywords at a start. How do you select a winning keyword?

When it comes to keyword selection, for most persons it is a case targeting the most popular long tail keywords. The problem with that is, most persons are already targeting those keywords and ranking for them may be as difficult as ranking for a one word keyword.

A smarter approach is going after keywords with about 50-200 exact monthly searches or thereabouts. When you go after and rank for a number of such terms, the ancillary traffic you get from crossover search terms can add up quickly and help you to rank.

So it all begins with selecting a four-word plus specific keyword around which to build your post.

Keyword optimization

Now you have your keyword, I guess the next step is plaster your keywords all over your post, right?


How many keywords do you have to add to your post to implement search engine optimization? Where in your post have you placed them?

Optimal positions for your keyword include the title, in the URL, first paragraph and last paragraph of your post. You should also use it as the alternate text of the main image.

I have to add a word of caution, though. You need to be smart in implementing your keyword placements. Do not sacrifice the readability of your blog posts for the sake of keyword optimization. If it sounds false, it probably is.

To balance things up, use LSI keywords to make your post read more naturally. To get LSI keywords for your primary keyword, enter your primary keyword as the search term inside Google keyword tool and check out the associated keywords that are displayed. Those are keywords that Google’s algorithm have related with your keyword,

Search Engine Optimization Advice for Bloggers

You also have to analyze what keywords brings in the most traffic. Regularly check website traffic online in your analytics account. See the keywords tab.

Just as with keywords, Google uses both your outbound and internal links to relate what your blog post is about. When a post links to other content, the linking pattern creates a semantic relationship that helps associate the post with a particular keyword.

Search Engine Optimization Advice for BloggersAre you linking internally enough?

If you write about any topic often enough, create a landing page for that topic and link to it from all new posts your write on that topic. Of course, the anchor text to your landing page should be keyword rich.

All the pages going to your landing page will communicate to Google that the page is as important as they thought in the first place, guaranteeing search engine traffic for your blog in the future.

Is there a cool tip to improve search engine optimization that I have missed?

You can add to this post in the comments below!

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