How to Write a Good Blog Post

I know most of you will skip this article thinking its does not hold much importance, but recommend you all to read this article at least one. You will loose nothing but gain something. I’ve seen many articles that are very well written but not well presented. In order, this should not happen to you, here is my today’s article where I’ll tell you some points that will help you to write a good blog post. Lets start :

Write eye catching post title

If you are on WordPress, you can write two titles for a single post. First title to catch readers attention and second title for search engine optimization. When selecting a heading for your article make sure it is short and attractive. Heading should be interesting and should match the post content. This will increase the click through rate and will get more page visits.

Make post title SEO friendly

As told above, WordPress helps you to write two post titles. How ? I’ll tell you. You can do it by installing a plugin called All in One SEO pack. It allows you to write a different post title for search engines.

After writing your article, you can write another title, meta description and give meta tags by navigating the same page below, this is what you will see :How to Write a Good Blog Post

Now, the question is what is an Search Engine friendly post title. Below are two post titles for a single post :

  1. Amazing Waterfall Pix
  2. Amazing Waterfall images

Which is better in terms of search engines ? The answer is the second one because it includes the word “images” that is more commonly used and searched than the word “pix”. So, in this way always use those words in post title that are commonly searched.

Short introduction

You article’s introduction should be of 5-6 lines not more than that. Always remember that you’ve only one chance to impress your readers through your article , so the introduction should not be too long that your reader loose interest in your article. To,make the introductory paragraph more attractive you can give related link to previous articles and can also add thumbnails.

No grammatical and spelling mistakes

Well, your article should not have any grammatical and spelling mistake, by default WordPress gives an option to run a spell check and includes 11 languages. Have a look :How to Write a Good Blog Post

Is the content already written ?

Before writing any post make a search and confirm that the content you are writing is new or already discussed in “xyz” blog. If it is already discussed then gather some new points and make your article new and spicy by adding those points. There is no use of rewriting same content again.

Ask for comments and feedback

In order to interact with your readers always ask for comments and feedback in the end of the post. This will help you to get more comments to your post.

Use bullets

Always remember one thing, no ones likes to read that long paragraphs, so always try to write short and in points. Try it once and your readers will enjoy reading your article.

Give screenshots

To make your post more appealing always start your post with a matching screenshot. You can search for images from Flickr. Do not forget to give credits.

Re-read your blog post

It is good to read your post at least 3-4 times before publishing it. It it my personal experience that while reading your post you will get alot of new ideas on how to improve it.

Interlink

Interlink your previous articles with suitable keyword before publishing your. Want to know about interlinking in detail ?

Some more useful points here:

Marketing Secrets for Small Businesses

For any person, beginning a business might sound extremely thrilling; however, the reality is that it is work which is extremely hard. For a start, it needs suggestions, backing, originality, money, business loans, registration, legal needs, licenses and permits, marketing, etc.

small businesses marketing

Putting in time and focus in appropriate planning is its main requirement. Taking care of a small business does not simply involve being self-employed; it also concerns possessing the management skills needed, manufacturing talent, mechanical talent, finances and a lasting visualization.

Steps for a Great Business

Each organization, large or small, needs a work strategy that needs to adhere to the steps below:

  1. Write a business strategy.
  1. Acquire business help and education.
  1. Select a business area.
  1. Fund your business.
  1. Establish your business’ legal formation.
  1. Register a name for the business.
  1. Obtain a number for tax identification.
  1. Register for government and local taxes.
  1. Acquire business permits and licenses.
  1. Comprehend the role of employer.

Promoting a Business

small businesses marketingWhen a business is prepared to begin its operations one requires to begin with its marketing. For all organizations, large or small, marketing is necessary. Marketing is needed for a successful business, to sustain its image; for a small business it is needed to offer it a great beginning.

Marketing does not involve managing to meet expenses; it is about hard work. Below are a number of marketing secrets for organizations (small or large) which they should adhere to so as to succeed:

1.     Commitment

small businesses marketing
Commitment is extremely vital for any organization. At the start, to maintain great clients, a company should forge powerful commitments and make the clients know the selection they have made is the appropriate one.

2.     Control

If you desire to do well in your specific area of work you need to at all times to move from one step to the next. A small company should not attempt to go to an advanced level immediately, but attempt to at first compete in the local market. You should attain success in your specific area of specialization. Any company, small or large should adhere to appropriate steps to succeed.

3.     Method that Concentrates on Client

For any organization, the main objective should be to make its clients content by meeting their demands. The main task should be to comprehensively recognize the issues which potentials encounter and offer them simple answers.

4.     Superiority and Innovation

If firms are providing similar items as other people, clients will possibly become mixed up in regard to the products. Designs of superior quality which are original are necessary for firms which desire to lead in the contending market

5.     Suitability

Amount and superiority are extremely vital; however, a great marketer is at all times concerned about the reaction the audience will give him. If the item being launched fails in the market, the quantity of users is prone to lower drastically and the name of their brand or business does not thrive anymore.

6.     Recognition of Target Market

It is complicated to be aware of precisely who requires your item or service. In the current business world, mass marketing is not effective. It compels you to tone down the marketing message you have so as to make the masses happy and it is excessively costly for small business organizations.

How to flip domains and websites for a profit

The crux of this article is based on the art and craft of flipping domains for a livelihood. It is a skill that can be honed to perfection and fine tuned to cash in on the right opportunity at the right time.
Yes, there are several people out there who have mastered this skill after learning the finer nuances of this business the hard way. Their experiences made them smarter than they originally were. Their mistakes must have burnt big holes in their pockets but the learning that they gleaned from these mistakes was invaluable.
We give you a gist of all these invaluable insights. These hints and tips will help you understand the concept of domain flipping and tell you how you can make good money by being aware and alert at all times.

deal

Other terms that are associated with domain flipping:

Domain flipping, website flipping or web real estate sales etc are some terms that are usually used to address this kind of trade or business.

It is exactly like the real estate business that we conduct in our real lives using real land or property. The only difference is that here we are doing it in the virtual world.
Most people who initially experiment with this business either give up mid way or fail miserably at it for two reasons.

They are not fully aware of what the whole concept is.
They are unable to accurately gauge the amount of time, money, energy, knowledge and skill set that they will need in order to make a success out of this kind of business.

Let us start at the very beginning to make this process an easier one for you.

What does flipping domains actually mean?

When an internet marketer buys domains with the sole and specific purpose of disposing it at the right time to the right client at the right price – the concept is called as flipping domains.
He does not have any personal interest in domain whatsoever. His interest in the domain is only for monetary purposes.
The internet marketer makes a small initial financial investment(less than $10) and then spends a fair amount of time and energy to enhance his profits. He uses all his awareness, his knowledge, his expertise and his skills to enhance the value of the domain that he has bought.
And for all these intangible investments he may end up earning as much as twelve times his initial financial investment!
It’s a small wonder then – that every person out there in the real world is not trying his hand at this kind of virtual business. The profits are truly too tempting to pass up and often they run into seven digit figures.
So keep counting all those numbers as you learn how to really get all that money into your own bank account!
deal2

That brings us to the next question…….

How to enhance the value of the domain that you just bought?

There are two ways to do this.

Either
You develop the website to increase its value
Or
Simply find another buyer who is keen on buying the domain that you have at any price that you think is fair enough. This in turn means that the domain or the website that you have bought and developed is really worth the money that they are willing to spend on.

How do we develop the domain that we have just bought?

domain-deal

  • Create a good website on it.
  • Develop it using good sleek designing skills.
  • Add good quality useful content.
  • Keep updating the content regularly.
  • Use SEO to generate more traffic to the website.
  • Use SMM – Social Media Marketing techniques to advertise your content or business.

Here is the crux of the whole business.

Step 1: How to buy good domains?

We strongly recommend that you always visit expireddomains.net before you go about the next step.
You will need to create a new account and register yourself there. It is a free service and the process is very simple.
Once you register yourself on this site, you will gain access to all kinds of domains for different kinds of websites.

Useful tip 1:

Always make buying a .com domain your top priority. There is a simple and practical reason for this – it is easier to sell than other domains.

Useful tip 2:

Always try to buy shorter domain names – again – people prefer starting small and then expanding their website at later stage. So it works both ways.

Once you focus on buying only .com domains – you will save yourselves hours of tedious work – simply because the other kinds of domains have been filtered out of your search.

Step 2: Buying your domain:

We strongly recommend that you shop around and don’t always just use Go Daddy. There only one reason to use godaddy:

The site it easy to use and navigate through. The users just have to register their account on their site and follow a simple set of instructions to buy the domain that they are interested in.

Also see How much does it cost to buy a domain name
Another alternative to getting the right domain is to buy a domain from someone else. There can be several reason for someone to sell off their website. They may not have enough time to manage the website, they lost interest etc. Search around in flippa.com and you may land a great deal!

Step 3: Developing the domain and the website.

We have already discussed how to do this at the beginning of this article. We just need to keep in mind that developing the website is the most crucial phase of the entire business plan. We need to ensure that the website that we finally decide to sell is worth the time, effort, money, knowledge and skills that we have invested in.

So even if we ultimately plan to sell the website to a great buyer – we need to keep in mind that unless we deliver good stuff – no one is going to be actually interested in buying it from us.

Step 4: Selling the domain:

We strongly recommend that you visit flippa.com.

This website is in fact a virtual market where people can buy and sell their domains or websites or apps.
First we need to create our own free account.

Then all we have to do is add our domain here and put it up for sale.

Potential buyers will get in touch with you.

Negotiate on the price and once the deal is clinched all you need to do is to transfer the domain to the buyer.

A word of caution: Remember that there are hundreds of other people out there who are competing with you. Negotiate fairly and hard. Always keep in mind all the time, effort and money that you have invested in developing the website. Refrain from succumbing to the temptation of selling to the first buyer who gets in touch with you or selling it a throw away price.

Step 5: Transferring the domain to the buyer:

If you have reached this stage – it means that all the major hurdles have been crossed. All you have to do now is to transfer the domain to your potential buyer.
Simply go to http://support.godaddy.com/help/article/822/moving-a-domain-name-out-of-your-account

Follow the instructions.

Transfer the domain out of your account …

Reap the rewards of all your hard work!

dollars

The conclusion of this write up will be all the learning and the exposure and the experience that you gained from the entire process. Whether it is selling real estate in the real world or selling domains in the virtual world – there is a lot of hard work that is involved.
But we also need to work smart – in fact we need to have a lot of foresight and visualize things and potential problems that we might face in the long run – in order to strike the right bargain at the right time with the right buyer.

It is most certainly not a cake walk. The intense competition will prove that to you – but if we work hard and work smart – and allow our experience, intuition and business sense to guide us – there is a strong chance that we might end up earning not only our bread and butter from this kind of business – we will also have ample jam and cheese to spread on our sandwiches!  !
Happy business day to all our readers reading this!

How To Optimize CSS Loading Times

When developing a website, there are certain CSS practices which simplify your life. For instance, adding comments and indents makes your code easier to read and understand. This makes editing or altering your code much easier – something which can make you more productive.

CSS

However, the extra spaces and characters also contribute towards the size of the CSS file. A CSS file with lots of comments – for instance – tends to be quite large and heavy. This makes the CSS file to load slowly – something which slows down the overall loading time of a webpage.

Therefore, before deploying a CSS file, it is often advisable to optimize its loading time. This basically means reducing its overall size so that it loads faster. The process by which you do this is CSS minification.
Continue reading

Great techniques for better reading posts and articles

Having a prearranged or structured day means having an industrious day. When we are prepared in the precise approach, we can achieve more because we don’t fritter away time probing for the next fixation to do. Being orderly means functioning in a manner that is well thought-out and unruffled. It means staying away from frenetic multitasking that result to poor performance and incomplete work. This is obviously not a good sign of progress to the company or the person involved. The same applies to the web world. In order to write lucratively for web, you need to keep in mind that good and great content is not the only requirement in being successful in this particular field. Yes, you must have what the readers want the most but also your way of presenting your content brings about a huge difference.

If you want people to keep on coming for more in your web then you most cover a multifarious topic that can easily be broken into a progression of posts then have your paragraphs structured properly preferably in the inverted pyramid approach. Once that is done here are some straightforward design techniques that will make your content more appealing and also reader friendly. Keep in mind that featuring one idea per paragraph and keeping them short but informative plays a huge deal in attracting the targeted readers.

a. Always break your content into subheadings

Having a capturing heading is a key factor in attracting readers this is then made better by the availability of interesting subheadings that keep the reader engaged and yearning for more information. The subheadings must be fascinating and also informative. Do not over exaggerate on the facts otherwise the readers may lose credibility in your content.

bullet listsb. Always make use of bulleted lists

This helps in creating irresistible fascinations to your readers it also helps in presenting manifold points that are easily scanned. Most importantly a bulleted list creates a different look that is easily captured by the reader.

c. Make use of premeditated formatting and deep captions

Use of deep captions is so effective when paired with an image especially when the captions are two to three sentences long. They create such an attractive aspect that ensures the readers stay glued to your article till the end. Strategic formatting helps in putting more emphasis to your wed its put into use by may be bolding the most important concepts in the article. It’s spotted by just a single glance.

d. Adding the most relevant links

HyperlinkThe use of both internal and external links in your content makes most readers to trust and believe in your information. The frequent use of internal links keeps a lot of readers in your site and also reading your most excellent materials while the external links show that you did the necessary research that is needed in writing the article.

Once you have used the above mentioned techniques, it’s important to go through your content once again to ensure that there no minor errors in the article that might end up annoying the reader and most of all making the reader to lose interest in your writing.

Reference

12 Things to Do After You’ve Written a New Blog Post

12 Things That Will Kill Your Blog Post Every Time

security

How to secure your site against hackers

When it comes to securing your website against hackers, there are many tools and resources available to you. Some of them can also be expensive. Here are the top 4 easiest and most affordable ways to keep your site safe:

Consistently update your software

When you are consistent about updating your software, you make it much harder for hackers to break in. Hackers are very quick to abuse any holes that they find, so performing these updates is crucial in keeping your website secure. If you are using a hosting company it is not as much of an issue as they should be taking care of this aspect. However, if you are using a CMS format such as WordPress or Umbraco, you need to apply these patches as quickly as they become available.

Use secure passwords

password for securityPasswords are probably one of the biggest ways that hackers try to gain access to private and personal information. It is absolutely vital that you make them as strong as possible and that you change them every so often. This tremendously boosts your security and is a very efficient way to lock out hackers. A great way to implement them in the security of your website is to enforce strong passwords to server and admin areas as well as to create standards for user passwords. For example, if users must create a password of say 8 characters minimum with the usage of at least one capital letter, one number, and one special character, you are already looking at a much more secure website than if they were allowed to use much more basic passwords. This makes it much harder for hackers to guess them and to infiltrate into your system.

Make the switch to HTTPS

switch to HTTPS
Many websites are now making the switch from basic http to https. The reason for this is that with https, you are given an added layer of encryption. This extra layer can either be TLS or SSL and both are great to have for the overall protection of your website. Making this switch to https means that purchases are secure and hackers can’t access critical information such as credit card numbers or personal information. It also helps boost your own security and makes it much more difficult for hackers to infiltrate.

Keep Admin Directories out of sight

security
In many cases, hackers go straight to the heart of a website, the admins. They scan through all the folders and pinpoint any of them that have admin or login labels on them. One very simple adjustment can save you a lot of headache and trouble. You can actually go in and change the name on your admin folder so that when they are trying to search for it, they can’t access it. You can also make this new name available only to your webmasters and this greatly diminishes your risk of a hacker breaking in and stealing any confidential information.

In conclusion, there are many ways hackers break in and can wreak havoc on everything you’ve worked so hard to create and maintain. By using these tips, you can be sure that your website will give them a run for their money and keep you safer than ever.

Further Reference

Securing and protecting your WP site

Securing Your Site

11 Quick Tips: Securing Your WordPress Site

Essential WordPress Plugins

You can provide a better viewing experience for your readers when you add a handful of WordPress plugins to your weblog. They are available to you free to use with WordPress. They are effortless to add, due to the fact they are already component of the WordPress blogging platform. All you require to do is click a number of buttons and possibly add a bit of coding to make them operate for you. WordPress tends to make it so effortless to add them that even a starting blogger can use them.

There are numerous WordPress SEO plugins available but some are for people who want to get into the finer points of on page SEO. Which should the average non SEO expert user install, if any?

Firstly I would say that any installation of WordPress will benefit by the installation of a minimum of two WordPress SEO plugins.

Site Map Pluginwordpress seo plugins site map

It is essential that all the pages and posts on a site are indexed by the search engines and any new content is picked up quickly. This can be helped considerably by using a plugin such as “Google XML Sitemaps” to create and main a site map for the search engines (not just Google despite the name).

General SEO Plugin

The most well known of the WordPress SEO Plugins is probably “All In One SEO Pack”. This has a number of functions to improve SEO and if you don’t want to get into the detail you can simply leave the default settings. If you go that route all you have to do is enter the meta data for the Home Page (the title and description that appear on the search engine results) and it is ready to go.

There are other general WordPress SEO plugins which have more functionality and if you are preferred to get to grips with this, it may be better to go for something like the “Platinum SEO Plugin” at the outset.

Other WordPress SEO Plugins

There are many more WordPress SEO plugins which can be installed and provided you take time to understand what they do, they can be beneficial but they are not essential. Examples include:wordpress optimization

* Shorten URLs
* Control of Title Tags
* Make images SEO friendly
* Manage Redirections
* Manage 404 errors
* Automatic link generation
* No Follow external links
* Easy social bookmarking (for visitors)
* Control paging of comments.

On-Page SEO

The most important aspect of SEO for any site is to ensure that relevancy of the content is 100% clear to the search engines. If this is not done it will be much harder to get good ranking in the search engine results. If on-page SEO is poor it will be almost impossible to get good ranking, however many back-links you get, simply because the search engines don’t understand which search queries it’s relevant to.

Lastly, nowadays importance of the social media can’t be ignored nowadays. This being the case you as well should get to keep looking up for the latest SEOplugins that will assist you link with popular social media websites. One of the such mostly used for this purpose is Ultimate Follow Me. Once you get this plugin you will be able to link your site to popular social media sites such as Twitter, Facebook and Linkedin.

20 of the Best SEO Plugins for WordPress

6 Of The Best WordPress SEO Plugin To get Higher Ranking

How to Update the WordPress Header

It is always better to be different, if you want to make your presence felt. Customizing your WordPress header can do just that for you it can make your website unique and stand out.

The good thing about WordPress is that a number of themes it offers come with an option that allows you to upload a custom image header. This is a perfect way for customizing and personalizing your website. Further, a lot of WordPress themes are free, making it all the more feasible to try them out.

Here is a lowdown for beginners to make WordPress header in easy steps.

How To Upload A Custom Header Image

You begin by opening the Customizer. To do this, first login to WordPress as admin user. Then in the left side bar locate the ‘Appearance’ menu item.
Some themes would have a header menu item under ‘Appearance’. Some themes would have the header option in the themes customizer options. Check whether your theme has a customize option

Wordpress Header menu item

Once you click the Header option, you can opt to choose one of your own images or pick one from the selection offered by wordpress.

wordpress header image option

If you want to change an existing image on the Header; you can do so by selecting the image. This allows you to pick images from the media library on your blog as well as lets you upload one from your computer. Uploading images from the computer is a simple procedure, where in you need to simply drag and drop the selected image.

Once an image has ben selected you can crop it to suit your theme’s dimension.

When you finsih cropping the image, go to the ‘Save’ tab located at the bottom right of the page, click on it for the changes to apply.

The changes are made instantly and you will now be able to see the new image on your Header.

To attain best results upload images in precise sizes.

Transparency of an image can be preserved if it is in .png or .gif format.

Adjusting Header Text

A majority of themes exhibit the blog’s title right on the header or right next to it. The color of the title can be adjusted according to your preference. Go to ‘Customize’ and select the ‘Colors’ tool to make changes.

You can also make desired changes to the title and tagline by going to ‘Customize’ and selecting ‘Site Title’.

How To Add Live Chat To My Website

In order to attain your online business goals and rank high on search engines, it is important to eliminate competition by providing absolutely interesting, interactive and smooth user experience to your clients or readers. Whether you run an e-commerce or simple informational blog, adding value added features to your website can help you hold potential customers and retain the existing ones. One way to do this is to provide them with ways to easily engage with you and your products.

Perhaps the coolest value added tool that you can consider adding to your website is the ability for your customers to chat with you directly whenever you or your representative is online. There are many widgets providing similar features, but it is always preferred to hire for professional services that turn out to be subsequently expensive.

An informative and well-designed is indeed the route to developing a successful platform for your business, but it is equally important to appeal your visitors. If you cannot afford to

Hire professional guidance, the chances are you are looking for a free tool or some advise through which you can install or add live chat option to your website. Here are some easy and simple to do so:

1. Use a Free Java Chatroom

If you use a free hosting service, a free chatroom is subsequently the best option for you. The only disadvantage of using this method is that you will also need to deal with advertisements. To install it, you need not have any specific requirement of hardware or software. Visit any free chatroom, complete the sign up process and verify your email address. The site will send you a free HTML code. All you need to do is add the code to your website and you can get your own live chat on your personal website.

2. Use a Chat Room Plugin

If you’ve created a website on a WordPress platform, it is easy to add a chatroom plugin to your site in a few simple steps. Do quick internet search on “wordpress chat room plugins”. You will come across options like Wp-live-chat or OggChat Live Chat. Analyze all the options and see which one suits your requirement. Download on your hardware and upload to your site.
You may also upload the live chat plugin directly on your blog through WordPress admin page. Click on the chatroom plugin and hit the install button on the plugin you find suitable for your suit.

3. Use a PHP Chat Application

This is a bit complicated process. If you have a host that supports PHP, you will also need MySQL to install the live chat application. Most paid hosting services already provide you with the option of live chat, so you must check with your provider first. Otherwise, you may also download the zipped file for PHP chat application. Run the MySQL command in “sql-generate.txt”. Plug your username and password into “database.php5” and upload the entire project to the root folder.

Adding live chat on your website is a great way to encourage people coming back to your site to resolve their queries or chat with other visitors. If you run an e-commerce store, repeat customers would mean high conversion rates, leading to increased profit.

Get More Conversions: Tips for Optimizing Your Online Sales Page

sales page sample A sales page is the most important tool for closing online sales. Its design and how well it relates to visitors determines whether conversion rates will go up or down. A common mistake made by most websites is optimizing their sales pages just to attract traffic. If the pages are not congruent to the needs of the visitors, the visitors will be skeptical of the products that are being sold. It is therefore important to have an understanding of how your customers’ minds work while optimizing your sales page. There are certain sales page optimization tips that you can use to your advantage.

Have a catchy headline

At some point in time in your lifetime you must have bought a newspaper simply because of its headline. The headline is equally important to a sales page. New marketers often rush through this process and end up having a headline that is generic and uninteresting. A headline is meant to help you accomplish one of the most difficult aspects of marketing: capturing people’s attention. A catchy headline will get people wanting to read the other lines that follow.

An example of a catchy headline is one that makes a promise. The promise should be of an intriguing result that the reader would most definitely want. You can also include an objection to be handled and a timeframe. An example of such a headline is “Make $3000 in 6 Months (Even if You Have a Full Time Job)”. Such a headline will make people want to move the next part of your sales page.

Properly structure the product description

In your description of the product you are selling, ensure that you include keywords, but not too many. Use lots of words and phrases that relate to the product. This will enhance the probability of your sales page being accessed by a casual surfer or anyone seeking your kind of product. Explain the benefits that people will get if they buy your product. For example, you can say “Are you a small business owner interested in doubling your online revenue this year? Download the eBook to find out how.” The words used in describing the product, which in this case is an eBook, should be compelling enough to make the readers become emotionally connected to the product. They should see and feel how the product will help them achieve the desired results. Use subheads to make the product description easier to read and to add more attention-grabbing promises.

Avoid distractions

You should remove all distractions from your sales page. Distractions, no matter how tiny they may appear, have the potential of making a potential customer click away from your page. They include extraneous links that send customers away from your sales page, videos that are not hosted by you, and extra words and photos that don’t support the core sales message.

Include testimonials

Testimonials are one of the strongest selling points on a sales page. They make it easier to convince potential customers to spend money on the product being offered. They also show the different ways in which people have successfully used a product or service. If your product or service is a new one and thus lacking testimonials, you can ask some friends to review it. You can then use their feedback to come up with testimonials. You should then work toward getting as many testimonials as possible from new customers.

An engaging design

An important aspect of a sales page is its design. This is because it is the first sign that the product or service being offered will be of great help. The call-to-action button is the most important element for conversions. It therefore needs to stand out. Your call-to-action button should be different from other elements of the sales page to make it easily identifiable within a few seconds of visiting the page. This can be through its design and color.

It is also important to establish a clear visual hierarchy. Visitors should be able to easily follow information in the desired order. The design should therefore be such that it encourages them to start with the headline, moving to the center and finally to the end without the eye path being disturbed. Images used should also give directional cues. An arrow can be used to show the location of the call-to-action button.

Tracking conversion rates

Once you successfully complete your sales page optimization, you should then track your conversion rates. You can monitor these rates in real time by using tracker software that shows traffic sources and measures conversions such as Google Analytics. You can then use the information obtained to improve your marketing campaigns and increase sales.

How to create an awesome sales page

[Sales page image from: copystash.com]